DC rebrand

dcrebrand.jpg

When I first saw it, I wasn't too sure about the new DC branding – it looks like they sell stickers to me – but now I've seen how they plan to use it, I'm a little more convinced. Only a little. The gradient and the slim horizontal opening of the C still look a bit off. My big bugbear (commented on previously) is that they still insist on putting "Comics" after the abbreviation for "Comics". I know that some people are absolutely fine with this, but to me it's far, far worse than the whole Waterstones' apostrophe uproar.

Detective Comics. Or DC. DC Comics just looks stupid.