I recently interviewed Peter Mendelsund for Spine magazine; mostly about his fantastic debut novel, Same Same, and the connections between writing and designing. One question I almost didn’t ask, because I thought it was dumb and the answer obvious, would he ever consider letting someone else design the cover for one of his books? He surprised me with an effusive YES.
It’s very, very hard. I made so many covers for this thing. In the end I needed someone else to choose one for me. For my next novel (The Delivery, pubbing in 2020, FSG) I’m going to let someone else do it for me. For the first time. I can’t go through it all again. I have no perspective on the thing. No arm’s length at all.
Questionable moral of the story: ask dumb questions.